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Marketing can be a very laborious andtumultuous endeavor. Far too many individuals do not understand the basic tenets of marketing. This makes them particularly prone to business errors of all sorts. Many products and services are geared towards certain groups of individuals. A doll or action figure is clearly intended to be marketed tochildren. However, not all products are as clear as the one aforementioned. When it comes to seniors, many of the products and services they enjoy are not marketed to them specifically.

At Senior Source List, we strive to help companies – big and small – connect with senior citizens by providing services and products that help with marketing endeavors. We employ many proven business strategies to ensure positive results. These strategies are centered around the customer and they deliver information to them in a simple and direct fashion. Here are some of these strategies.

Top 4 Proven Strategies For Healthy Consumer Relationships with Seniors


Senior Database List One of the main things we consult when making our business decisions is our grand list of senior citizens. Since 1989, Senior Source List has been compiling a list of US senior households with numbers now over 52 million. Our database is, undoubtedly, one of the largest in the industry and we use it for all our clients. It provides them with reliable, up-to-date information, which will help strengthen any marketing decisions.

Senior Telemarketing Leads Leads In addition to our senior database list, we also have massive telemarketing databases our clients can use to reach consumers directly. Our extensive senior telemarketing list allows greater exposure to more accurate telephone numbers than any list available today. If you wish to start a telemarketing campaign to seniors or individuals in the 55 and over market, you have found the right place. All of the telephone numbers in our database are scored with a confidence code to ensure the highest quality data.

Printing Solutions Solutions We also recognize that printed materials can be an excellent source of information for senior customers. That is why our prime senior data, partnered with a well-crafted direct mail message, can prove highly effectiveat helping you find more new customers and in reaching old ones. Our printing solutions team specializes in full-color offset and digital direct mail printing. We can assist you with developing a targeted, cost-effective direct mail marketing program by providing top-notch printing services.

Date Processing Finally, we realize that data can be very difficult to process and manage and that is why we offer our high-quality data management service. Sourcing the best senior citizen marketing data for our clients, we also provide industry leading data processing solutions to our senior direct marketers. Our portfolio of solutions includes data enhancement, merge-purge, database profile and analytics, address quality services and data verification.

Telemarketing, Datacards, Mailing Lists, Target Industries, Marketing